For almost a century, Rolex has developed partnerships with a diverse, extraordinary collection of talent from myriad disciplines. The brand is associated with exploration, elite sports and the arts, as well as a variety of events and organizations.
Published on August 28, 2024
Rolex & the US Open
The US Open is the final Grand Slam® tournament of the tennis season. As a privileged partner of the sport worldwide for almost 50 years, Rolex has been the event’s Official Timekeeper since 2018.
Published on December 18, 2024
Rolex and the Vienna Philharmonic
Rolex has been the Exclusive Partner of the Vienna Philharmonic since 2008 and the Exclusive Sponsor of the New Year’s Concert since January 2009.
Rolex & The US Open
Published on July 11, 2024
Rolex & The Open: golf's oldest major 2024
The partnership between Rolex and golf began in 1967 when Arnold Palmer became the sport’s first Testimonee. Since then, the brand has become Official Timekeeper and is a principal partner of many leading events and stakeholders in the game.
Published on July 04, 2024
Rolex and The Amundi Evian Championship 2024
Rolex is Partner and Official Timekeeper of golf’s only Major to be staged in continental Europe. The Amundi Evian Championship is played every July at the Evian Resort Golf Club in Évian-les-Bains, France. This demanding course is nestled between the pristine shores of Lake Geneva and the snow-capped Alps. Created in 1994, this women’s tournament was elevated to Major status in 2013.
Published on June 29, 2024
Rolex and The Championships, Wimbledon 2024
Rolex first partnered with The Championships, Wimbledon, in 1978. The world’s oldest tennis tournament is the temple of lawn tennis and of the original game. It is also where athletes become legends.
Published on June 10, 2024
The 24 hours of Le Mans 2024
The 92nd edition of the 24 Hours of Le Mans, a race that celebrates endurance and motor sport excellence, takes places on June 15 and 16, 2024. Rolex has been the Official Timepiece of this legendary event since 2001.
Published on May 30, 2024
Rolex Grand Slam of Show Jumping 2024
Equestrian life and sports have deeply influenced the history of New England. In the late 19th century, Boston’s North Shore emerged as the premier summer colony for affluent Bostonians, many of whom were passionate equestrians....
SailGP 2024
Boston has a special relationship with the sea. The coastline has been a center of trade since the 16th century, but is now also a popular destination for watercraft of all shapes and sizes, from...
Published on May 29, 2024
A voyage into the world of Rolex
As part of the New England community since 1878, Long’s Jewelers knows how history shapes our relationships. For generations, people from all over Massachusetts and New Hampshire, have come to us to celebrate their milestones.
Published on October 02, 2023
Rolex And The Ryder Cup 2023
The game of golf has produced a legendary share of superstars. Fans of the sport are currently living in a golden age of athleticism with legends like Rory McIlroy playing alongside a new generation of...
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